Gear

New products are coming soon!

 

News - coming soon!

The Beginning

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Luc started the 'I Love This Life' brand after a chance encounter with his favorite band LoCash.

Schedule & Personal Appearances

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Luc Swensson Racing and the I Love This Life Tour are headed to a city near you this Summer!

Testimonials

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Great product.  Great message.  An even better kid!- RJ  

I LOVE THIS LIFE & LoCash

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Stay tuned for upcoming events with LoCash and Reviver Records!

Hospital Visits

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Luc visits local children's hospitals in every city he races in to inspire young patients.  St Luke's Boise, ID